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  1. Radio Regulations, 1986 - SOR/86-982 (Section 4)
    Regulations Respecting Radio Broadcasting
    •  (1) A licensee may broadcast a commercial message directly or indirectly advertising an alcoholic beverage only if

      • (a) the sponsor is not prohibited from advertising the alcoholic beverage by the laws of the province in which the commercial message is broadcast;

      • (b) subject to subsection (2), the commercial message is not designed to promote the general consumption of alcoholic beverages; and

      • (c) the commercial message complies with the Code for Broadcast Advertising of Alcoholic Beverages, published by the Commission on August 1, 1996.

    • (2) Paragraph (1)(b) does not apply so as to prohibit industry, public service or brand preference advertising.


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