Tobacco Products Appearance, Packaging and Labelling Regulations

Marginal note:Placement — display area

• 90 (1) A health warning must be displayed on the following display areas:

  • (a) in the case of a primary package that has a rectangular cuboid shape when it is closed,

    • (i) the exterior surface of the front and back of the primary package, or

    • (ii) the exterior surface of the top of the primary package, if the total surface area of the exterior surface of the front and back is less than or equal to the surface area of the exterior surface of the top;

  • (b) in the case of a cylindrical primary package that contains cigarette tobacco, each portion of the surface area of the package that

    • (i) forms the exterior curved surface, around the circumference of the primary package, and makes up the exterior surface of the front or back of the package,

    • (ii) extends from the top edge to the bottom edge, and

    • (iii) forms a rectangle when projected on a flat plane;

  • (c) in the case of a cylindrical primary package that is a cigar tube, the exterior curved surface of the cigar tube;

  • (d) in the case of any other cylindrical primary package, the exterior surface of the top of the package;

  • (e) in the case of a primary package that is a pouch or soft package, the exterior surface of the front of the package;

  • (f) in the case of any other primary package,

    • (i) the exterior surface of the front and back of the primary package, or

    • (ii) the exterior surface of the top of the primary package, if the total surface area of the exterior surface of the front and back is less than or equal to the surface area of the exterior surface of the top;

  • (g) in the case of a secondary package that is a carton, the four largest exterior surfaces of the carton; and

  • (h) in the case of an overwrap, the exterior surface of the front of the overwrap.

• Marginal note:Space occupied

  (2) The health warning and any attribution of the health warning must occupy at least the following portions of the display area of a package:

  • (a) in the case of a primary package that contains cigarettes, little cigars or cigarette tobacco, 75% of the display area;

  • (b) in the case of a primary package that contains cigars, other than a cigar tube, or a primary package that contains pipe tobacco, chewing tobacco or snuff, the greater of

    • (i) 75% of the display area, and

    • (ii) an area of 4 000 mm²;

  • (c) in the case of a primary package that is a cigar tube, the portion that constitutes 50% of the display area around the circumference of the cigar tube and 95% of the length of the display area, measured from the edge of the lid of the cigar tube;

  • (d) in the case of a primary package that contains any other tobacco product, the greater of

    • (i) 75% of the display area, and

    • (ii) an area of 2 500 mm²;

  • (e) in the case of a secondary package that is a carton, 75% of the display area; and

  • (f) in the case of an overwrap,

    • (i) an area of 4 500 mm², if the display area is no more than 9 000 mm² in size,

    • (ii) an area of 6 800 mm², if the display area is more than 9 000 mm² and no more than more than 12 000 mm² in size,

    • (iii) an area of 9 000 mm², if the display area is more than 12 000 mm² and no more than more than 18 000 mm² in size,

    • (iv) an area of 13 500 mm², if the display area is more than 18 000 mm² and no more than more than 27 000 mm² in size, and

    • (v) the greater of 50% of the display area and an area of 20 250 mm², if the display area is more than 27 000 mm² in size.