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  1. Vaping Products Promotion Regulations - SOR/2020-143 (Section 14)
    Marginal note:Definition of display area

    14 For the purposes of section 15, subsection 17(1) and sections 18 and 19, display area , in respect of visual advertising, means the portion of the surface area of an advertisement on which the information required under this Part may be displayed and that,

    • (a) in the case of visual advertising by video, occupies 100% of the surface area of the advertisement; and

    • (b) in every other case, occupies — from the edge that is in the horizontal plane, that forms the upper limit of the advertisement and that extends from the left edge to the right edge of the advertisement — at least 20% of the surface area of the advertisement that is visible at first sight to consumers.


  2. Vaping Products Promotion Regulations - SOR/2020-143 (Section 6)
    Marginal note:Visual advertising — general conditions

    • 6 (1) For the purposes of section 30.8 of the Act, a vaping product or a vaping product-related brand element must not, subject to subsection (2) and section 7, be promoted by means of a visual advertisement at the point of sale unless the following conditions are met:

      • (a) only one such advertisement is located at the point of sale;

      • (b) the advertisement indicates only the availability at the point of sale and price of vaping products;

      • (c) the advertisement does not include any visual, sound or other effects that are likely to draw attention to it; and

      • (d) the advertisement uses only black characters on a white background.


  3. Vaping Products Promotion Regulations - SOR/2020-143 (Section 14)

    [...]

    Marginal note:Definition of display area

    14 For the purposes of section 15, subsection 17(1) and sections 18 and 19, display area , in respect of visual advertising, means the portion of the surface area of an advertisement on which the information required under this Part may be displayed and that,

    • [...]

      (a) in the case of visual advertising by video, occupies 100% of the surface area of the advertisement; and

    • [...]

      (b) in every other case, occupies — from the edge that is in the horizontal plane, that forms the upper limit of the advertisement and that extends from the left edge to the right edge of the advertisement — at least 20% of the surface area of the advertisement that is visible at first sight to consumers.


  4. Vaping Products Promotion Regulations - SOR/2020-143 (Section 6)

    [...]

    Marginal note:Visual advertising — general conditions

    • [...]

      6 (1) For the purposes of section 30.8 of the Act, a vaping product or a vaping product-related brand element must not, subject to subsection (2) and section 7, be promoted by means of a visual advertisement at the point of sale unless the following conditions are met:

      • [...]

        (a) only one such advertisement is located at the point of sale;

      • [...]

        (b) the advertisement indicates only the availability at the point of sale and price of vaping products;

      • [...]

        (c) the advertisement does not include any visual, sound or other effects that are likely to draw attention to it; and

      • [...]

        (d) the advertisement uses only black characters on a white background.


  5. Vaping Products Promotion Regulations - SOR/2020-143 (Section 19)
    Marginal note:Presentation of health warning

    19 The health warning must be centred in the display area, oriented parallel to the upper limit of the visual advertisement, and must occupy not less than 60% and not more than 70% of the display area.

    [...]


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