Tobacco Products Information Regulations

Marginal note:Placement and pitch

11 The information to be displayed in accordance with sections 9 and 10 shall be displayed

• (a) on any side of the package, other than a side displaying a health warning, or, in the case of a package of chewing tobacco or snuff, on its bottom, in a manner that it occupies no less than 50% of the entire side or bottom;

• (b) in Helvetica bold type in black characters on a white background, in a pitch of 10 points or, if it is impossible to display the information without occupying more than 70% of the area in which it is to be displayed, in a pitch that results in the information occupying not less than 60% of that area; and

• (c) using the full name of the emission or constituent and not its chemical formula or any other abbreviated name.